Adam Giery

Executive · Investor · Entrepreneur

Capital Class with Loren Brill Castle

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Season #2, Episode #3: Loren Brill Castle, Founder & CEO, Sweet Loren’s Inc.

In today’s episode, Adam sat down with Loren Brill Castle.

Sweet Loren’s, Inc. is a clean food company that is redefining what it means to be delicious, better-for-you, and convenient. Sweet Loren’s offers irresistible cookie dough made from non-GMO, plant-based, gluten-free, dairy-free, and nut-free ingredients—free of compromise, full of joy! All products are safe-to-eat raw, with pre-portioned packaging as well as tubs of creamy edible cookie dough. The company is presently working on innovation to launch in 2022 and beyond.

Sweet Loren’s cookie dough can be found in the refrigerated dough section in over 12,000 supermarkets in North America. Sweet Loren’s ships nationally direct to consumer from Sweet Loren’s also offers convenience and foodservice options working with fast casual restaurants, coffee shops, universities, military, and much more.

After beating cancer in her early twenties, Loren Brill Castle made it her mission to eliminate processed foods from her diet. When she couldn’t find great-tasting cookies made from clean ingredients, she set out to make her own – and it led her to create Sweet Loren’s. Sweet Loren’s mission and purpose is built on well-being and making clean food accessible to more.

Among its accomplishments, Sweet Loren’s has ranked on the Inc. 5000 fastest growing companies 3 years in a row, including #114 in 2019. Some of Loren’s accolades include: Ted talk on “The Survivor in All of Us”, picked as Marie Claire’s Top Entrepreneur, and Inc.’s Female Founders 100. Loren has been featured live on NBC, The Rachael Ray Show, and in many other national publications and podcasts. This proves that clean food and well-being is the future, and that the story of Loren creating Sweet Loren’s really resonates with today’s consumer. Loren is a graduate of the University of Southern California with a BA in Communication. She is a certified Hatha Yoga Instructor, attended the New School for the Master Class in Cooking, and attended the Natural Gourmet Institute. Loren was born and raised in NYC, and now lives in Los Angeles, California, truly living the healthy lifestyle.

Learn more about Loren on LinkedIn

Read more about the Sweet Loren’s story